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Client Collaboration: Our Secret Weapon

Isn’t it better to work WITH someone vs. FOR someone? Ad agencies thrive on the talent, creativity and collaboration of internal teams. But we found greater success happens when this extends beyond agency walls. Learn why the STIR business model is built on client collaboration.

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Brian Bennett
Mar 8

Speak to the Persona

Your brand can’t and shouldn’t be everything to everyone. A successful marketing strategy starts and ends with personalization. We painted the phrase, ‘Speak to the Persona,’ on our agency walls to always keep this top-of-mind.

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Brian Bennett
Feb 21

Be an Active Brand in Any Industry

Being an active brand takes confidence and commitment. Those who don’t shy away from the challenge reap the rewards.

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Brian Bennett
Feb 14

Integration = Leverage

A key premise of our marketing philosophy is that integration generates marketing leverage.

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Brian Bennett
Dec 26

Disrupt Mediocrity

At STIR we remind ourselves daily to ‘Disrupt Mediocrity.’ Expectations are defined by the usual, the routine, the mediocre.

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Brian Bennett
Dec 13

Typography, the King of Branding!

Whether you’re creating a whole new brand or looking for a refresh, don’t forget about typography. Putting some love into your brand’s type is the biggest little thing you could do.

stir agency milwaukee
STIR Staff
Oct 30

Integrated Paid Social Campaigns Transform Marketing Plans

A lot of companies are spending money running social ad campaigns and many are making a huge mistake. Social advertising has evolved rapidly over the past decade. From simple image ads to dynamic interactive campaigns with transformative customer experiences, social advertising continues to change every day. Throughout this evolution, many organizations have experienced an increase […]

stir agency milwaukee
STIR Staff
Jun 26

You Need to be More Mediagenic

This couldn’t be said more when it comes to having a strong social media campaign, but having Public Relations involved will help those campaigns

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Brian Bennett
Apr 3

Six Essential Ingredients of Optimization-Based Media and Campaign Planning

There is a strategic transition being driven by a divergence between standard planning approaches and emerging best practices. The standard approach suggests plans are set in stone and that every element will perform exactly as anticipated. However, even the best-laid plans can go awry and optimization becomes critical. A typical communications campaign planning process includes […]

stir agency milwaukee
STIR Staff
Feb 28