As COVID-19 continues to impact our lives and the global economy, here are four strategies from STIR’s leadership team to help accelerate your brand forward.
Learn how your brand can leverage social media to navigate marketing disruption during times of crisis.
Leading B2B publication MarketingProfs featured STIR’s insights on how to adapt marketing strategies amidst crises like COVID-19. Read more.
Take an active role in protecting your brand from damaging associations and questionable advertising placements.
Social media brand partnerships are more than a ‘like’ on Instagram. Here, we breakdown why your company should tap into influencer marketing and decipher who is actually the best person to represent your brand.
Making the news can have a massive impact on your brand. But to get there, your company needs to be mediagenic. Here are tips straight from the mouths of media on how to get your company press and send ROI through the roof.
NL Suits needed an identity to reflect its high style and completely custom fit. We put together new messaging, a fresh logo and an image campaign featuring real clients in their own suits and displayed it on new storefront window banners.
A 13% revenue increase for Bastille Days in one year, record-setting attendance for the Wisconsin State Fair—STIR makes events stand out in a competitive marketspace. Boost your event attendance with these four steps.
When social media users rally around a viral topic, it means millions of people are focusing on one thing––which is a useful tool for your brand. Using hot topics or pop culture to cultivate brand engagement isn’t as alien of an idea as you may think.
Look around. Machines are everywhere. Nowhere is this truer than in marketing. When designed and operated properly, machines produce more and make more money. Learn how to engineer your own humming marketing machine.
Why do some experts get more media love than others? Because they know how to leverage the power of contributed content. Here’s how to build the perfect pitch that will win over editors and generate ROI-driven content.
Branding is more than a logo or packaging. Your brand should tell a story; one with characters, personality and a compelling plot. This storytelling makes the consumer connect and trust your brand. Read on to find out how.