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Keeping it real: Build an artisan brand through storytelling

There are many wonderful craftspeople around the world who make special products. Consumers crave these handcrafted works of art en masse. But if that’s truly the case, then why don’t all these businesses grow on a steep curve? Mainly it’s because artisanal product makers don’t understand the power of storytelling. It’s through the creation of […]

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Brian Bennett
Sep 27

3 Ways Brands Can Drive Growth via Pinterest

Pinterest has come quite a long way since its launch in 2010. From its initial user base of just 10,000, the search-oriented social network has steadily grown to its current audience of 478 million over the past decade. With more than 5 billion monthly searches, the platform has evolved into a mainstream hub for ecommerce. […]

stir agency milwaukee
STIR Staff
Aug 3

Managing Your Brand’s Online Reputation

What are people saying (and reading) about your brand online? Where do you rank among the competition when people search for the products or services you offer? Managing your brand’s reputation is a crucial requirement when it comes to acquiring and retaining customers. STIR’s Social Media Director Josh Arter and Digital Director Neil Fraser reveal […]

stir agency milwaukee
STIR Staff
Jul 8

Make the Success of Your Insurance Brand Personal 

As a regional/local player, you have a material advantage over your larger, national competitors that can be pressed and aided by simple technologies. Regional insurance companies, particularly Farm Bureau Insurance Companies with in-state offices and agents, have a firsthand knowledge to cater to their clientele — especially those in rural areas — on a much […]

stir agency milwaukee
STIR Staff
Apr 24

The Power of Local Starts with Search

Local and regional companies have more advantages against the national and global players than they often realize. And when it comes to the insurance industry, everyday consumers are inundated with humorous national advertising campaigns that often tout bundling cost savings and generalized expertise. While these massively funded campaigns are certainly effective, they share a common […]

stir agency milwaukee
STIR Staff
Apr 11

What’s the Matter With Your Brand?

Impressions matter. If your logo and packaging isn’t appealing, therein lies a problem. Learn how the STIR team works with brands to get their products noticed (in a good way).

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Brian Bennett
Mar 17

2021 Social Media Image Size Guide

On social media, image is everything. Use our 2021 Size Guide to avoid cropped or blurry images on Facebook, Instagram, TikTok and more.

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Josh Arter
Jan 15