For more than a decade, UpCity’s mission has been – and continues to be – to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million businesses that visit […]
What are people saying (and reading) about your brand online? Where do you rank among the competition when people search for the products or services you offer? Managing your brand’s reputation is a crucial requirement when it comes to acquiring and retaining customers. STIR’s Social Media Director Josh Arter and Digital Director Neil Fraser reveal […]
In order for your brand to successfully stand out, it needs to have a unique voice that reflects your company’s values. Learn why establishing a strong and recognizable brand voice matters.
Impressions matter. If your logo and packaging isn’t appealing, therein lies a problem. Learn how the STIR team works with brands to get their products noticed (in a good way).
From food and beverage brands like Anheuser-Busch to auto giants like GM, see which Super Bowl commercials STIR President Brian Bennett thinks scored big and which fell flat.
On social media, image is everything. Use our 2021 Size Guide to avoid cropped or blurry images on Facebook, Instagram, TikTok and more.
On the hunt for a new PR partner? Consider these basics to ensure a great working relationship.
Now that the SMPS virtual conference has come to a close, we want to share some of our key insights to help you improve your company’s social strategy.
Now it’s time to learn how to leverage an influencer marketing program for your brand.
As COVID-19 continues to impact our lives and the global economy, here are four strategies from STIR’s leadership team to help accelerate your brand forward.
Learn how your brand can leverage social media to navigate marketing disruption during times of crisis.
Leading B2B publication MarketingProfs featured STIR’s insights on how to adapt marketing strategies amidst crises like COVID-19. Read more.