Zero-Click PR: Where Measurement Is Heading Next
Christel Henke
Aug 12
Aug 12
Featured
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5 Signs Your Website is Costing You Leads
Poor design doesn’t announce itself with an error message – it shows up as a slow, invisible bleed of leads. Five UX red flags, fixes, and how to measure each.
Neil Fraser
Jul 14
Jul 14
How to Measure PR Impact Beyond Impressions
Impressions are the floor of PR measurement, not the ceiling. Here’s how to build a smarter stack with share of voice, sentiment, AI visibility, and AVE.
Christel Henke
Jul 7
Jul 7
5 Signs Your Marketing Strategy Needs a Reset
A strategy reset doesn’t have to mean starting over. It usually means getting honest about what has changed, what still holds, and where the gaps are between what you’re doing and what the business actually needs.
Alli Hughes
Jun 30
Jun 30
Is Your Marketing an Investment or a Cost Center?
Does your CEO see marketing as an investment or a cost center? Without measurable returns or defined outcomes, your marketing is seen as a cost.
Rick Stoner
Jun 23
Jun 23
Welcome Megan – Our New Social Media Manager
STIR is delighted to announce the hiring of Megan Nygaard as our new Social Media Manager. In her new role, Megan will create content and manage the social communities for STIR’s growing roster of clients, helping each brand show up with a clear voice, a consistent presence and a real connection to its audience. Megan joins STIR […]
STIR Staff
Jun 4
Jun 4
Welcome Alli – Our New Account Management Director
STIR is delighted to announce the hiring of Alli Hughes as our new Account Management Director. Welcome to the team Alli!
STIR Staff
May 8
May 8
2026 Creative Trends
The creative trends for 2026 point to a clear reality: success will depend on striking the right balance between advanced technology and authentic creativity rooted in human connection.
Scott Lawson
Feb 4
Feb 4
2026 Website and UX Trends
Digital design is moving beyond the screen, meeting users where and how they engage with clarity and intelligence. Here are the latest website and UX trends.
Neil Fraser
Feb 2
Feb 2
2026 Social Media Trends
With more noise and AI-generated content than ever and declining organic reach, social media is a competitive space for brands. Here are this year’s social media trends.
STIR Staff
Jan 29
Jan 29
2026 Public Relations Trends
From earned visibility in AI-powered platforms to data-driven storytelling and reputation management, the rules of PR are being expanded. Here are the key public relations trends shaping the year ahead.
Christel Henke
Jan 27
Jan 27
2026 Paid Search Trends
With AI evolving at breakneck speed, reshaping search, customer journeys, and brand visibility, here are the key paid search trends shaping the year ahead.
Maureen Breiner
Jan 23
Jan 23
STIR Announces Leadership Transition
STIR is excited to announce that marketing agency veteran and entrepreneur Rick Stoner has been named President and the new owner of the agency, succeeding current President Brian Bennett.
STIR Staff
Jan 14
Jan 14