How to Win Customers on Social Media
Josh Arter
Nov 19
Nov 19
Featured
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Keeping it real: Build an artisan brand through storytelling
There are many wonderful craftspeople around the world who make special products. Consumers crave these handcrafted works of art en masse. But if that’s truly the case, then why don’t all these businesses grow on a steep curve? Mainly it’s because artisanal product makers don’t understand the power of storytelling. It’s through the creation of […]
Brian Bennett
Sep 27
Sep 27
3 Ways Brands Can Drive Growth via Pinterest
Pinterest has come quite a long way since its launch in 2010. From its initial user base of just 10,000, the search-oriented social network has steadily grown to its current audience of 478 million over the past decade. With more than 5 billion monthly searches, the platform has evolved into a mainstream hub for ecommerce. […]
STIR Staff
Aug 3
Aug 3
Managing Your Brand’s Online Reputation
What are people saying (and reading) about your brand online? Where do you rank among the competition when people search for the products or services you offer? Managing your brand’s reputation is a crucial requirement when it comes to acquiring and retaining customers. STIR’s Social Media Director Josh Arter and Digital Director Neil Fraser reveal […]
STIR Staff
Jul 8
Jul 8
How to Amplify Your Brand Voice in an Already Noisy World
In order for your brand to successfully stand out, it needs to have a unique voice that reflects your company’s values. Learn why establishing a strong and recognizable brand voice matters.
STIR Staff
Mar 18
Mar 18
What’s the Matter With Your Brand?
Impressions matter. If your logo and packaging isn’t appealing, therein lies a problem. Learn how the STIR team works with brands to get their products noticed (in a good way).
Brian Bennett
Mar 17
Mar 17
2021 Social Media Image Size Guide
On social media, image is everything. Use our 2021 Size Guide to avoid cropped or blurry images on Facebook, Instagram, TikTok and more.
Josh Arter
Jan 15
Jan 15
6 Things to Look for When Searching for a PR Firm
On the hunt for a new PR partner? Consider these basics to ensure a great working relationship.
Christel Henke
Oct 30
Oct 30
Influencer Marketing Will Influence Your Level of Success
Now it’s time to learn how to leverage an influencer marketing program for your brand.
STIR Staff
Jul 16
Jul 16
4 Ways to Shift Your Marketing Strategy During COVID-19
As COVID-19 continues to impact our lives and the global economy, here are four strategies from STIR’s leadership team to help accelerate your brand forward.
STIR Staff
Jun 16
Jun 16
Changing Your Marketing Playbook in Times of Crisis
Learn how your brand can leverage social media to navigate marketing disruption during times of crisis.
STIR Staff
May 12
May 12
8 Steps for Getting Brands Through a Disruptive Crisis Like COVID-19
Leading B2B publication MarketingProfs featured STIR’s insights on how to adapt marketing strategies amidst crises like COVID-19. Read more.
Brian Bennett
May 4
May 4
How to Protect Your Brand from Programmatic Impropriety
Take an active role in protecting your brand from damaging associations and questionable advertising placements.
STIR Staff
Apr 6
Apr 6