12 APRIL 2016
Periodically, STIR is brought in to evaluate and recommend how a company can reposition itself for the future. Each circumstance and situation, while vastly different, has a set of commonalities. We start with these seven steps to assess the brand and recommend a new course.
15 MARCH 2016
08 MARCH 2016
01 MARCH 2016
As vital as it is to showcase the capabilities of your agency through great client work, it’s just as, if not more important, to have a strong internal brand. What good are the skills of your agency if you can’t apply them to your own internal branding?
23 FEBRUARY 2016
Long format video gives brands an opportunity to build a brand persona, which creates a bond with consumers, while online videos can connect with consumers on a deeper level. Long format video also keeps people’s attention spans, which these days seem to be shorter than an ant’s whisker.
Kevin, VP, digital marketing director, says there is no digital strategy anymore. Read more on the blog: https://t.co/8w5og3XHqS
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